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4 Strategies That Must Be Part of Your Marketing to Customers

25 Aug 2015 by Martin Zwilling

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. Many people don’t post about their experiences, but still routinely check first to see w...

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The 10 Lessons I Learned in More Than 10 Years as an Entrepreneur

25 Aug 2015 by Dev Tandon

There are plenty of articles online these days focused on helping entrepreneurs make it big quickly. This has caused founders to stop focusing on building a sustainable business brick by brick and instead have their sights on becoming a member of the unicorn club. It’s completely unrealistic. ...

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The College Student's Guide to Buying Your First Laptop

25 Aug 2015 by Akash Boghani

For college students today, laptops are an absolute necessity - be it to get work done, or simply to kick back, relax and enjoy an evening with friends. As a student myself, I know that buying a new laptop when there's so many to choose from can be difficult, but there are some basic things you shou...

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GIFs May Be Coming to Brand Posts on Facebook

24 Aug 2015 by Laura Entis

In a social media universe awash in GIFs, Facebook remained a prominent holdout. Until May, that is, when it finally softened its position and allowed GIFs in user posts. It may be expanding this reversal to brands, as well.  Wendy's and Kuat, Coca-Cola's Brazilian brand, are pilot-testing the...

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Google Launches Home Wi-Fi Router

24 Aug 2015 by Reuters

Google Inc launched a Wi-Fi router on Tuesday, the latest move in the company's efforts to get ready for the connected home and draw more users to its services. The cylinder-shaped router, named OnHub, can be pre-ordered for $199.99 at online retailers including the Google Store...

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How Much Should Your Content Marketing Really Cost?

24 Aug 2015 by Jacob Warwick

Businesses interested in leveraging the many benefits of content marketing seem to have an ever-growing list of solutions and content strategies to choose from. They can hire freelancers, outsource their content to an agency; or they can even onboard and train their own in-house teams. With so many ...

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