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The 4 Easiest Ways to Supercharge Your Social-Media Marketing

15 Nov 2015 by Pratik Dholakiya

When two out of three Internet users across the world is active on social media, you don’t need much of an introduction to how all pervasive this medium has become in the last decade. The average American spends 2.7 hours every day on social media. Need I go on? Most businesses toda...

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Should You Hire a Software Development Intern at Your Startup?

15 Nov 2015 by Andrew Cohen

Over several years of working with cash-strapped early-stage startups, I’ve seen dozens of non-technical founders hire software development interns to help get their initial product off the ground. But in almost no cases have I ever seen this go well.  While founders may feel that they a...

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5 Ways Google Analytics Finds You Relevant Topics for Your Social-Media Campaign

15 Nov 2015 by Stefanie Daneau

Social media are communications channels that many of us think about in whimsical ways. But these channels are also something marketing experts take dead seriously, for the opportunities they present to post content that is sharable, interesting -- and potentially crucial for marketing a b...

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How to Save at Least 2 Hours Per Week on Social-Media Marketing

22 Oct 2015 by Sujan Patel

Social-media marketing can be overwhelming for anyone, especially small-business owners and solo entrepreneurs. There’s a lot of pressure to be everywhere at once -- to be fully active on every social-media site out there. Of course, this isn’t realistic. Social-media marketing takes ti...

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3 Steps to Boost Your Social-Media Marketing With Image Tagging

22 Oct 2015 by Brett Relander

Visual marketing has become a critical component of reaching target customers in today's competitive business landscape. In fact, 20 percent of marketers report that their visual content has been twice as effective than their text content. The reason is the power of visual marketing. ...

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This Spry Underwater Drone Is Speed Swimming to Success on Kickstarter

22 Oct 2015 by Kim Lachance Shandrow

The future of ocean exploration is here and it’s bobbing up the charts on Kickstarter. Meet OpenROV Trident, the remote control underwater drone of your swashbuckling submarine dreams. It’s a small, camera-equipped aquabot that anyone can easily steer. And it’s relatively low...

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